Yellow Tails
The objective of this project was to increase the clients sales by enhancing their authority amongst their competition through re-branding and web development.
The first step of our process was to get a clear understanding of our clients personality and use that to create a logo that that looks good and is marketable. After we the re-branding we then created the layout for their website that made so that the 3 main decision factors of my clients customers are answered in the first few scrolls. These are, "Who are Yellow Trials?", "What Food do they serve and is it good?", and, "How much does it cost?".
The outcome of this project was that Yellow trials went from being under represented to overshadowing their competitors due to their modern and direct marketing. This 3x their conversions through their website and significantly increased their conversions on all the platforms they were marketing on.